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Color design

Assign color roles to establish mood, focus, story, and visual priorities before full rendering.

What it is

Color design assigns a purpose to each color. You decide why an area is red or blue, whether the background is warm or cool, and which colors draw attention.

Before full rendering, make small, rough color versions to compare plans. Test options such as bright and high-contrast, muted and low-contrast, or warm foregrounds against cool backgrounds. Each version should show whether the colors support the mood and story and guide attention to the focal point.

Set a palette with a dominant color family, supporting colors, and reserved accents. Define the range of saturation and value, including how bright highlights and dark shadows can become and where colors remain subdued.

Why it matters

Color design helps guide attention and give an image a specific mood and story. Weak control can make hues compete, cause backgrounds to challenge focal areas, or make the mood feel generic. A color plan can also reduce repainting driven by unstructured color changes.

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Sub-skills

Related skills